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Fair prices
The Yuka smartphone app has only one vocation: to help consumers do their shopping by telling them via a rating system if a product is good or bad for health.
Since its launch in 2017, it is possible to know at a glance the composition of processed products thanks to this practical application for people accustomed to shopping in supermarkets.
For example, Intermarché decided to amend 900 recipes in 2019, including the hunt for additives. It's a first step towards organic and vegetable...
But everyone doesn't appreciate these stoppers turning around in industrial circles:
- In May 2021, Yuka was sentenced by the Commercial Court of Paris following the action brought by the Federation of Industrial Charcutors (FICT). The judgment also asked Yuka to pay a fine of 20,000 euros for damages and to pay 10,000 euros to the complainant for his legal fees.
- In September 2021, a new victory for the industrial camp. The Aix-en-Provence Commercial Court gave reason to the ABC group, specialised in cooked ham, which attacked the founders of the app because of the terms chosen to qualify the charcuterie and the classification of its additives in the category "carcinogens" and "genotoxics". Yuka was sentenced to a fine of 25,000 euros.
- Finally last trial on 24 September 2021 the Brive-la-Gaillarde Commercial Court requires 20,000 euros of damages and interests for moral and reputational damage to the company Mont de la Coste.
"On all the three proceedings that were brought to us, Yuka was sentenced to pay €95,000, and decided to appeal. "These are sluggish procedures, which aim to make us put the key under the door, but our willingness to inform consumers about the dangers inherent in nitrites and to push the industry to improve remains unchanged," says Julie Chapon, co-founder of Yuka. These procedures clearly aim to challenge Yuka, whose economic model remains fragile. The company was just in financial balance in 2020 with a net profit of less than 20,000€"
To support Yuca, appointment on their citizenship.